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It still surprises her mother that Cassie Pence co-owns a cleaning company, but Cassie handles the creative side of things, including marketing, community outreach, business development, sustainability and human resources. She's also head of Organic Housekeepers'Green Team. When she's not thinking of ways to reduce, reuse and recycle, she's writing features for local publications, practicing her handstands in yoga and dreaming of future travels. She also writes a weekly column called Greener Pastures for the Vail Daily about how to live a more sustainable life.